Unlike virtually every other IR service on the market today, we won’t promise introductions to new investors. Instead, we focus exclusively on creating an ongoing dialogue with those prospects that have already expressed an interest in your company.
We leverage the latest digital advertising technologies to identify and then continuously engage your best prospects. In doing so, we make your current investor relations activities more productive.
Contact a member of our team to learn more or get started.
OUR SOLUTION
We guarantee that your news and messaging will be seen by a targeted audience of investors who have already expressed interest in your company. We interpret the browsing behaviors of people on your site, and on third-party finance sites, and then serve your marketing messaging to your most qualified prospects as they browse other sites across the web.
How does it work?
We’ll provide you with a snippet of code that, once embedded, will allow IR GRO to identify a visitor to your site (or specific pages within your site). With this data, we’re able to display your messaging exclusively to this group as they browse the web.
CAMPAIGN EFFICIENCY AND REACH
We’re integrated with all major ad exchanges (Google, Microsoft, Yahoo) giving us access to 95% of online ad inventory – just about anywhere your prospects might be online. We place competitive bids on high quality finance and news ad inventory to guarantee broad exposure at low cost.
Our reach allows us to optimize across different ad networks to maximize value and lower the cost of qualified engagement. Because our messaging is highly targeted, even with a modest monthly spend, each prospective investor is guaranteed to stay apprised of your company’s news and announcements.
MESSAGING
Campaign messaging is dynamically updated with your latest news and announcements. Messaging links back to your website where prospects can learn more about your company and the investment opportunity. We’re able to incorporate rich media and video upon request.
